Michael Ashton led creative teams on various Apple projects at Elephant.

The work gave customers tools to live healthier financial lives.

Reached Generation Z around the Super Bowl with compelling marketing messages.

Educated users about the simplicity of Apple products and how they fit into their daily commute.

Showcased augmented reality / spatial computing concepts for interacting with your music collection.

And reinforced the importance of privacy and security features of iPhone and Face ID.